Description
In "Obviously Awesome," April Dunford demystifies the art of product positioning, offering a clear, actionable framework to make your offering resonate with customers. Through a ten-step process, Dunford guides readers to identify and articulate what makes their product uniquely valuable, ensuring it stands out in a crowded marketplace. This essential guide reveals how to craft a compelling narrative that not only captures attention but also drives purchase decisions and fosters lasting customer loyalty. Prepare to transform how you present your products and make them "obviously awesome" to the right audience.
Available Editions
paperback
Ambient Press
Published May 14, 2019
202 pages
ISBN: 9781999023003
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Details
First Published
2019
Language
eng
Content Warnings
No content warnings identified.