Survival Is Not Enough

by Seth Godin

Description

In a rapidly evolving marketplace, merely surviving is no longer a viable strategy for businesses. This insightful work argues that companies must actively embrace change, drawing inspiration from the adaptive principles found in nature. By shifting focus from anxious preservation to proactive innovation, leaders can unlock new pathways to growth and long-term success. Discover how to move beyond the fear of obsolescence and cultivate a culture that thrives on transformation.

Available Editions

paperback edition cover

paperback

Free Press

Published Dec 3, 2002

288 pages

ISBN: 9780743233385

available

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Details

First Published

2002

Language

eng

Content Warnings

No content warnings identified.