Description
In *Pre-Suasion*, renowned psychologist Robert Cialdini reveals the crucial, often overlooked, moments that precede persuasion. Building upon his seminal work, *Influence*, Cialdini introduces a powerful new concept: the art of preparing others to be receptive to a message before they even encounter it. Through compelling research and insightful examples, he demonstrates how subtle shifts in attention and the strategic use of language can profoundly shape decisions and actions. This groundbreaking exploration delves into the science of what truly influences us, offering practical strategies to master the subtle yet potent art of persuasion.
Available Editions
paperback
Simon and Schuster
Published Sep 6, 2016
468 pages
ISBN: 9781501109812
Reviews
No ratings yet. Be the first!
No written reviews yet.
Details
First Published
2016
Language
eng
Content Warnings
No content warnings identified.