Description
How did a college dorm experiment become a global platform that reshaped the way people connect, share, and build communities? This inside account traces Facebook’s rise through the decisions, rivalries, and breakthroughs that turned social networking into a powerful engine for relationships and influence. With exclusive access and cooperation from Mark Zuckerberg and other leaders, the book reveals the strategies behind growth and the real-world consequences of designing products for human connection. At its core, it explores themes of innovation, network effects, and the responsibilities—and opportunities—of technology at massive scale.
Available Editions
paperback
Ebury Publishing
Published Jan 1, 2011
384 pages
ISBN: 9780753522752
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Details
First Published
2010
Language
eng
Content Warnings
No content warnings identified.