The Icarus Deception

by Seth Godin

Description

In a world where old rules of success are losing their power, this book argues that the real danger isn’t “flying too high”—it’s refusing to create, experiment, and risk being seen. Drawing on the myth of Icarus, it reframes the familiar warning as a call to understand what actually causes failure and how to keep moving forward with intention. Through sharp, accessible insights, it explores creativity, originality, and the courage required to break from conformity when the market—and the culture—demand sameness. Seth Godin’s distinctive, idea-driven style turns familiar stories into practical guidance for anyone trying to build something meaningful in a changing world.

Available Editions

audiobook edition cover

audiobook

Random House Audio

Published Jan 1, 2013

ISBN: 9780385366670

available

Reviews

No ratings yet. Be the first!

No written reviews yet.

Details

First Published

2013

Language

eng

Content Warnings

No content warnings identified.