Description
Most small businesses don’t fail because they can’t sell—they fail because their cash management is backwards. This book introduces the Profit First system, a counterintuitive approach that flips traditional accounting logic so profit is set aside first, and expenses are funded only from what remains. Through four simple principles, practical steps, and real-world case studies, you’ll learn how to use bank-account balances to create instant profitability, reduce the “doom spiral” of overspending, and build a healthier foundation for long-term growth. With Mike Michalowicz’s punchy, behavioral style and memorable humor, the result is a straightforward, mindset-shifting roadmap for turning a cash-eating business into a profitable one.
Available Editions
paperback
Penguin
Published Jan 18, 2017
225 pages
ISBN: 9780735214163
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Details
First Published
2014
Language
eng
Content Warnings
No content warnings identified.