The Tipping Point: How Little Things Can Make a Big Difference

by Malcolm Gladwell

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Description

Explore the fascinating phenomenon of the "tipping point" – that magical moment when an idea, trend, or social behavior crosses a threshold and spreads like wildfire. In this insightful book, Malcolm Gladwell reveals the underlying principles that govern how epidemics of all kinds, from fashion fads to crime reduction, take hold and gain momentum. Through compelling case studies and a deep dive into the "law of the few," Gladwell demonstrates how seemingly small changes, driven by specific types of people and behaviors, can lead to dramatic societal shifts. Discover how understanding these tipping points can empower you to influence change and make a significant impact in any field.

Available Editions

paperback edition cover

paperback

Back Bay Books

Published Jan 1, 2002

301 pages

ISBN: 9780316346627

available

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Details

First Published

2000

Language

eng

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