Description
Competitive Advantage lays out a rigorous, decision-ready framework for how firms create and sustain superior performance in the face of relentless competition. Drawing on Michael E. Porter’s analytical, Harvard Business School–style approach, the book explains how strategy generates value through two core routes—cost advantage and differentiation—supported by structural “drivers” that shape industry outcomes. Readers learn how to evaluate technological change, recognize the conditions for sustainable first-mover benefits, and understand how interrelationships across business units can amplify advantage. With its emphasis on practical tests, industry structure, and strategic fit, this is an essential guide for leaders and strategists who want to move beyond slogans and build durable competitive positioning.
Available Editions
paperback
Simon and Schuster
Published Jun 30, 2008
474 pages
ISBN: 9781416595847
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Details
First Published
1985
Language
eng
Content Warnings
No content warnings identified.