Description

Explore the hidden psychological forces that subtly steer our decisions, often leading us astray. This insightful book delves into the common biases that impact our personal and professional lives, from our aversion to loss to our tendency to stick with initial judgments. Through compelling real-world examples and cutting-edge research, discover how understanding these powerful influences can help you make more rational choices and avoid common pitfalls. It's a fascinating journey into the mechanics of decision-making that will fundamentally alter how you perceive your own thought processes.

Available Editions

Sway

Ori Brafman

paperback

Unknown

Published Jan 1, 2008

ISBN: 9780385524384

available

Reviews

No ratings yet. Be the first!

No written reviews yet.

Details

First Published

2008

Language

eng

Content Warnings

No content warnings identified.