Description

An incisive examination of Amazon, Apple, Facebook, and Google—the four companies that have transformed modern business, culture, and everyday life. The book explores how these technology giants built extraordinary power through innovation, branding, data, and relentless ambition, while considering the social and economic costs of their dominance. Blending sharp analysis with provocative observations, it offers a revealing look at the strategies behind their success and the forces shaping the future of commerce, media, and society.

Available Editions

The Four

Scott Galloway

paperback

Unknown

Published Jan 1, 2017

available

The Four

Scott Galloway

paperback

Unknown

Published Jan 1, 2017

available

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Details

First Published

2017

Language

eng

Content Warnings

No content warnings identified.