Dataclysm: Who We Are (When We Think No One's Looking)
Description
Using vast troves of information from social networks, dating sites, search engines, and online communities, this book explores what people’s digital behavior can reveal about attraction, prejudice, language, identity, and collective life. Christian Rudder transforms seemingly mundane clicks, posts, and preferences into an unconventional portrait of human nature, examining how individuals behave when they believe no one is watching. Blending data analysis with wit, visual storytelling, and provocative cultural observations, the book also considers the promises and ethical challenges of a world in which personal information can be studied at unprecedented scale. The result is an illuminating look at how big data may reshape the way we understand ourselves and one another.
Available Editions
paperback
Crown Publishers
Published Jan 1, 2014
300 pages
ISBN: 9780385347372
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Details
First Published
2014
Language
eng
Content Warnings
Content and trigger warnings for Dataclysm: Who We Are (When We Think No One's Looking) by Christian Rudder.